Nicky Winmar has taken the second strong stance of his life, standing proudly beside his gay son Tynan.
Famous for standing up to racism in sport, with his iconic gesture at Victoria Park in 1993 becoming part of footy folklore, Winmar is now playing a key role in the lead-up to Saturday's Pride Game.
Winmar has revealed he was not always accepting of his gay son.
But after the 50-year-old suffered a heart attack in 2012, Tynan sought to reconcile his strained relationship with his father.
Nicky Winmar said he was "proud" of his son in a revealing video introduced by renowned comedian and personality Magda Szubanski.
"Dad always said to be proud of who and what you are, no matter what. We're not here forever so you've got to be as proud for as long as you can," Winmar said.
"I am who I am and I am proud of my stance on racism in sport. I'm proud to be a father to my son who's gay and I just want to support him and his friends and anyone else out there as much as I can."
Given his family name, Tynan said he had difficulty in getting people to understand his sexual orientation.
"For a long time I didn't understand how I felt. I had a bit of resentment towards how I felt towards other people and I was little angry," Tynan said.
"It was very hard to accept who I was because I felt like there was an image I needed to portray being the son of a famous AFL player – especially someone so iconic."